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What Makes a Good Headline?

This infographic by Quick Sprout gives a good run down of what makes a good headline. These tips can be applied to blog posts and articles but also to book chapters and even book titles. Some good food for thought here!

What Makes A Good Headline #infographic

Do you agree that "a writer should spend half the entire time it takes to write a piece of persuasive content on the headline"? When writing a piece, do you start with a headline or is it the last thing you write?

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