How to S.E.O. your YouTube Videos

Creating video content is a fantastic way to promote your books and build your online brand and since YouTube is one of the largest and most used sites in the world setting up a channel is a must. 

Although Google will automatically list any videos uploaded to YouTube in their search results if you want to get maximum visibility for your content you need to do some S.E.O. (Search Engine Optimisation).

A lot of writers aren't marketing experts and S.E.O. sounds like a foreign language.  This is why I've made this easy to follow infographic to outline some of the main steps you need to take to give your YouTube content a boost and help it show up in search results:

Do you have a YouTube channel? How are you using it to promote your writing? What other steps should be included?



  1. Great post Jo! I came across your blog while I was reading a Webimax Review online. I'm definitely happy i did because this was very informative and interesting. Thank you for sharing this with us!

    1. Thanks for your comment Kate. Glad you found this useful :) I'd not heard of Webimax before. Do you have the link to where you found out about my site?

  2. This post is written in a very good and entails a lot of useful information for me. I am glad to find a good way of writing the post.

  3. Hello, I have a question - If I have a list of related videos say good mystery books, and although they are SEO'd appropriately, will creating a youtube channel for those videos increase my rankings? Please reply. Thanks.
    SEO Services India

    1. YouTube is the second largest search engine in the world so posting your videos to the site will make a big difference. As YouTube is owned by Google they will also show up well in search engine results on the search giant too.

      You can set up playlists to group videos into categories e.g. you could set up a playlist called "good mystery books" on your channel.

      If your content is all based in the same niche you can set up a channel specific to that topic. If your content is more varied, use the playlist feature to break it down for your followers.

      I hope this helps.

  4. Thanks for this tutorial. I am not very versed on the using video to attract visitors to a website or blog and always appreciate learning more about the strategies that other people have used to achieve success. Just keep on updating!

    Video SEO Marketing

  5. People are so much concerned about social media marketing strategies and techniques. Here your tips also helpful. But people should get the right company for doing this.
    sem Singapore

  6. I truly appreciate the content of your blog.. Keep going.
    Rochester NY Web Design


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