Site of interest: Help a Reporter

A great tool for finding  new places to promote your books and services.

Founded in 2008 by serial entrepreneur Peter Shankman, Help A Reporter Out (HARO) is one of the fastest-growing social media services in North America.
Every day, HARO brings nearly 30,000 reporters and bloggers, over 100,000 news sources and thousands of small businesses together to tell their stories, promote their brands and sell their products and services.
Since its inception, Two Cats and a Cup of Coffee under its mark HARO has published more than 75,000 journalist queries, has facilitated nearly 7,500,000 media pitches, and has marketed and promoted close to 1,500 brands to the media, small businesses and consumers.
HARO is entirely free to sources and reporters, and unlike a majority of social media services, is independently owned and funded and has been profitable since day one. In addition, HARO serves as a vital social networking resource for sources, reporters and advertisers who use the service at .


  • Sign Up

    How easy is this? Give us your email address and a password, and you’re in the family. Easy huh?

  • Get your HAROs

    Read your HAROs every day; keep an eye open for those specific media queries you’re qualified to comment on and act as a source for, and watch what happens next!

  • Submit Pitches

    Found a query your expertise is a perfect match for? Well, go on, respond. But, keep it simple, straightforward and concise – it’ll make you look smarter to the reporter. Trust us, we know these things!


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